Skills & Competencies for Business Development Associate II

Business Development Associate II job profile

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JOB SUMMARY for Business Development Associate II

Identifies and nurtures strategic relationships with partners or potential customers.

JOB RESPONSIBILITIES for Business Development Associate II

Assists in the development of a strong pipeline of new business opportunities through direct or indirect customer contact and prospecting. Works with marketing, sales, and product development teams to implement business development initiatives.

Business Development Associate II SALARY RANGE

BASE 50%
$82,879
TOTAL 50%
$86,713
Job Level
P02
Job Code
IT10000139
Education/Degree
Bachelor's Degree
Reports To
Supervisor or Manager

Business Development Associate II Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Business Development Associate II skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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11 general skills or competencies (Job family competencies) for Business Development Associate II

1 Job Family Competencies – Demand Generation
Proficiency Level -2
Skill definition-Creating awareness and demand for your products or services to build a consistent brand identity and generate higher quality leads.
Level 1 Behaviors
(General Familiarity)
Cites examples of modern digital marketing techniques used in demand generation.
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Level 2 Behaviors
(Light Experience)
Assists in creating and implementing demand generation tactics.
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Level 3 Behaviors
(Moderate Experience)
Analyzes performance to ensure the demand generation strategies are effective.
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Level 4 Behaviors
(Extensive Experience)
Delivers demand generation initiatives that drive inbound responses and leads for internal and external teams.
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Level 5 Behaviors
(Mastery)
Conceptualizes a demand generation strategy to meet or exceed pipeline goals and revenue targets.
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2 Job Family Competencies – Event Marketing
Proficiency Level -2
Skill definition-Planning, organizing, executing, or even attending events to promote our business's brand, products, or services.
Level 1 Behaviors
(General Familiarity)
Cites examples of best practices used in developing event marketing plans.
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Level 2 Behaviors
(Light Experience)
Helps in creating promotional marketing materials and visual merchandise for our company's event.
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Level 3 Behaviors
(Moderate Experience)
Administers event marketing budgets focusing on return on investment.
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Level 4 Behaviors
(Extensive Experience)
Coordinates with various professionals to ensure the event display accurately represents our brand.
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Level 5 Behaviors
(Mastery)
Authorizes event-based marketing initiatives to generate sales leads.
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3 Business Development Associate II - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Business Development Associate II
Proficiency Level - 4
5 Competency for - Business Development Associate II
Proficiency Level - 5

11 soft skills or competencies (core competencies) for Business Development Associate II

1 Core Competencies – Customer Relationship Management
Proficiency Level -2
Skill definition-Applying principles, practices and guidelines to interact and build a good business relationship with customers.
Level 1 Behaviors
(General Familiarity)
Cites examples of different types of CRM solutions.
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Level 2 Behaviors
(Light Experience)
Applies statistical methods to analyze and gather customer data.
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Level 3 Behaviors
(Moderate Experience)
Analyzes customer data collected through multiple sources to make more informed decisions.
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Level 4 Behaviors
(Extensive Experience)
Delivers a collaborative approach to provide timely and accurate processing of orders and requests.
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Level 5 Behaviors
(Mastery)
Creates a holistic view of a business' customers to increase referrals from existing clients.
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2 Core Competencies – Innovation
Proficiency Level -2
Skill definition-The ability and process of implementing new ideas and initiatives to improve organizational performance.
Level 1 Behaviors
(General Familiarity)
Describes how our business makes money and our key business objectives.
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Level 2 Behaviors
(Light Experience)
Assists in designing business models and operating plans.
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Level 3 Behaviors
(Moderate Experience)
Demonstrates an innate sense of how to achieve positive results in the current environment.
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Level 4 Behaviors
(Extensive Experience)
Evaluates and explains the financial aspects of a business initiative to different teams.
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Level 5 Behaviors
(Mastery)
Conceptualizes new and creative business initiatives to boost business growth.
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3 Business Development Associate II - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Business Development Associate II
Proficiency Level - 4
5 Competency for - Business Development Associate II
Proficiency Level - 5

Summary of Business Development Associate II skills and competencies

There are 0 hard skills for Business Development Associate II.
11 general skills for Business Development Associate II, Demand Generation, Event Marketing, Lead Generation, etc.
11 soft skills for Business Development Associate II, Customer Relationship Management, Innovation, Self-Motivation, etc.
While the list totals 22 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Business Development Associate II, he or she needs to be proficient in Customer Relationship Management, be proficient in Innovation, and be skilled in Self-Motivation.

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